DEN - Denver International Airport
We are committed to creating opportunities for local, small, minority, veteran, and women-owned businesses within airport concourses. Our mission is to eliminate financial barriers and provide accessible pathways that empower small businesses to thrive in the airport retail space.
PRI operates the world’s largest short-term kiosk, Retail Merchandising Unit (RMU), and pop-up inline store program at Denver International Airport, alongside the kiosk program at San Jose Mineta International Airport, demonstrating our expertise in implementing successful programs in both large and smaller airports.
With six-month trial license agreements, our program provides a low-risk platform for local small businesses and entrepreneurs to showcase their products and services in a vibrant airport environment.
Download our Specialty Retail Program Overview for 2024
Highlights of our program include:
Our Commitment to Small Businesses
Unmatched support
In 2023, approximately 50% of our merchants' $30 million in sales at Denver International Airport (DEN) and San Jose International Airport came from ACDBE participation, showcasing our unwavering commitment to all levels of entrepreneurship.
Local, small businesses
Alongside our ACDBE merchant partners, we have successfully onboarded numerous Local, small business enterprises into our program, who we discovered through our targeted canvassing efforts at farmers markets, street fairs, concerts, malls, and retail centers.
Affordable entry costs
We make it possible for local businesses to thrive in the airport environment with entry costs as low as $15,000. This ensures that significant financial barriers do not stand in the way of small business’ airport retail success.
No RFP or capital improvements needed
We unlock airport retail opportunities without the need for RFPs or capital investments, making it easier than ever imagined for local businesses to participate.
Innovative Support & Training Resources
Strategic community outreach
We connect with local businesses through active engagement with city outreach efforts, farmers' markets, street fairs, concerts, malls, and retail centers. This hands-on approach ensures that we bring the best of the local community into the airport.
Comprehensive retail training
Our 'Retail 101' training equips small business owners and their teams with the knowledge and skills they need to succeed in the unique airport retail environment.
Full operational support
Our program reduces operational costs by managing receiving, stocking, inventory, storage, and delivery, allowing small businesses to focus on serving customers.
Creating a Vibrant, Local Airport Experience
Brand management assistance
We provide design, graphics, signage, merchandising, and setup support, helping small businesses present their brands in a professional and appealing way.
Local brand integration
We enhance the airport’s retail mix by integrating local community brands, creating a sense of place that resonates with passengers and boosts airport community outreach.
Pop-up & flexible licensing
Our 'Pop-Up' opportunities and flexible license agreements, with terms as short as six months, offer small businesses the chance to gain airport experience without long-term commitments.
Transforming Airport Retail
We believe that small businesses have the potential to transform the airport retail landscape. By providing turnkey retail solutions, flexible pop-up spaces, and comprehensive support, we empower local enterprises to thrive in a competitive environment. Our commitment to small business success fuels our drive to innovate continually, ensuring that these businesses have the tools and opportunities necessary to grow and flourish in the airport retail space.
Some of our DEN merchants
